Tag Archives: Twitter

A hashtag for every day of the week

(Part of my “Better Online Content” series of posts: quick tips on creating more effective content that takes advantage of the social web’s unique publishing environment.) If you’re a marketing communications person who wants to connect with new customers, guests, … Continue reading

Posted in Better Online Content series, Photos and Images, Tourism Marketing on the Web, Twitter, Web Communications | Tagged , , , , , , , , , , | 11 Comments

Twitter could be your most powerful social media tool

  Visitors these days turn to Twitter for interaction with travel brands, especially to get help with the airlines rather than sit on Hold with a call center. What does that mean for the tourism and hospitality industries? I think that … Continue reading

Posted in Tourism Currents, Twitter, Web Communications | Tagged , , , , , , , , | 2 Comments

Social media is not hard: you talk about pie

Too many folks WAY over-complicate social media. As my Tourism Currents business partner Leslie McLellan says, “It’s NOT rocket science; it’s social.” The screenshot above is an enjoyable exchange on Twitter between me (who likes to visit OKC and tell … Continue reading

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Twitter chats for professional development, branding and marketing

One of my favorite ways to learn new things and network is through Twitter chats;  a bunch of people get on Twitter at the same time, use a single hashtag to tie the discussion together and spend about an hour … Continue reading

Posted in Meetings and Conferences, Twitter, Web Communications | Tagged , , , , , , , , , , , , | 4 Comments

How to find travel bloggers? Go where they hang out, online and off

To find travel bloggers (or any niche group) you need to go where they are, both on- and offline hangout spots. Of course, don’t be that annoying, sales-y, pushy person once you get there, but I digress…. Since I started … Continue reading

Posted in Blogs, Meetings and Conferences, Reaching out to bloggers and travel media, Tourism Currents, Tourism Marketing on the Web, Travel and Travel Media | Tagged , , , , , , , , , , , , , , , , | 3 Comments

Why social media autoposting is often a bad idea

This is what a Twitter stream looks like when Facebook updates are automatically shared as tweets (screenshot doctored to spare embarrassment.) Because of the 140 character limit on Twitter, most Facebook updates are too long, so they are cut off … Continue reading

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Looking into a Twitter Wayback Machine

Of all the social media tool and channel options that bombard us daily, the most indispensable, cannot-live-without ones for me are my blogs….and Twitter. My good friend (since 1978!) and tech mentor Dwight Silverman, editor at the Houston Chronicle and … Continue reading

Posted in Twitter, Web Communications | Tagged , , , , , , , , , , | 4 Comments

Two speaker proposal deadlines coming up

If you have great ideas, stories or case studies to share, there are two speaking proposal deadlines coming up this week…. **  SXSWi (South by Southwest Interactive) digital/tech creatives conference in Austin, Texas in March 2013. It’s only the biggest … Continue reading

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Keeping up with social media during holidays

Does your organization have a plan in place for content creation and social media monitoring during holidays and weekends? You know….that time when people travel to your destination, stay in your hotel, look for things to do, places to eat, … Continue reading

Posted in Facebook, Hospitality and Hotels, Reaching out to bloggers and travel media, Tourism Currents, Tourism Marketing on the Web, Travel and Travel Media, Twitter, Web Communications | Tagged , , , , , , , , , , , , , , , | 1 Comment

How to start and run a Twitter chat

In today’s world of free, easy-to-use networking tools with worldwide reach, associations and other fee-based groups (like a member-based DMO) must prove their value over and over to those who pay membership dues. I was acutely conscious of this when … Continue reading

Posted in Life-hacking and Tips for Better Living, Meetings and Conferences, Twitter, Web Communications | Tagged , , , , , , , , , , , , , | 1 Comment