Tag Archives: media

What kind of blogger coverage is best for you?

It seems to be a hot topic – connecting with bloggers for online media coverage – so below are some thoughts from my recent stint co-hosting a #blogchat on blogger outreach (#blogchat is one of the first and biggest regularly-scheduled chats … Continue reading

Posted in Blogs, Reaching out to bloggers, Twitter, Web Communications | Tagged , , , , , , , , , , , , , , , , | 2 Comments

NMX BlogWorld New York 2012 wrap-up: press trips, ROI, goofs and serious blogging

After a whirlwind week in Manhattan at the East Coast version of New Media Expo/NMX presented by BlogWorld (NMX is the new name for BlogWorld & New Media Expo) here are a few takeaways that you may find useful: ** … Continue reading

Posted in Blogs, Meetings and Conferences, Reaching out to bloggers, Web Communications | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , | 5 Comments

Proud to announce AWC Clarion communications award

Thank you, Mom. Both my mother (a long-time journalist) and I are members of the AWC (Association for Women in Communications.) This year, Mom noticed that there was a new category, Personal Blogs, in the Online Media section of AWC’s … Continue reading

Posted in Blogs, Meetings and Conferences, Tourism Currents, Tourism Marketing on the Web, General, Travel Topics, Web Communications, What This Blog's All About | Tagged , , , , , , , , , , , , , , , | 10 Comments

How to reach out to bloggers and (aack) influencers

In a previous post, I wrote pretty frankly about how to reach out to bloggers, and what makes us crazy. Since I still get this question a LOT, it might be time to revisit the issue. Because the answer is … Continue reading

Posted in Reaching out to bloggers, Travel Topics, Web Communications, What This Blog's All About | Tagged , , , , , , , , , , , , | 11 Comments

Three things you need to create great content and how time management drives them all

It’s a simple formula, really. To create and publish great content (blog posts, Facebook Page Wall notes, videos, tweets) you need…. 1)  Lots of good ideas about something that interests you, a way to record those ideas and time to … Continue reading

Posted in Life-hacking and Tips for Better Living, Web Communications | Tagged , , , , , , , , , , | 5 Comments

Bloggers and PR: the cold, hard truth

PR practitioners, if you remember this, you’ll be a lot less frustrated…. Unless you have a signed contract with a blogger for advertising or some sort of goods/services exchange, bloggers owe you nothing. Nada. Zilch. Not one tweet. Not one Flickr … Continue reading

Posted in Reaching out to bloggers, Travel Topics, Web Communications | Tagged , , , , , , , , , | 14 Comments