Tag Archives: influencers

How to find your locals on Instagram

While I think it’s a given that tourism organizations should connect with their local bloggers – just as they should know the local print, TV, and radio media people – it’s also important to remember that social media influence goes … Continue reading

Posted in Mobile, Photos and Images, Reaching out to bloggers and travel media, Tourism Marketing on the Web, Travel and Travel Media, Web Communications | Tagged , , , , , , , , , , , , , , , , , , | 4 Comments

A blogger is not always the droid you’re looking for

Some influential online communicators either don’t have a blog or it’s pretty dormant. Their channels are elsewhere. They might be big on Facebook, or very active on Twitter, or photo powerhouses on Flickr and Instagram, or busy with LinkedIn, but … Continue reading

Posted in Blogs, Web Communications | Tagged , , , , , , , , , , , , , | 1 Comment

Getting ready for tourism at BlogWorld and New Media Expo West 2011

Remember how (as Tourism Currents) we set up and ran the first-ever Tourism track at the 2010 BlogWorld online publishing conference? How we said that you have to go where the geeks are to connect with tech-savvy travelers, and that … Continue reading

Posted in Economic Development, Hospitality and Hotels, Meetings and Conferences, Reaching out to bloggers and travel media, Tourism Currents, Travel and Travel Media | Tagged , , , , , , , , , , , | 3 Comments

Who has the chops for the goodies?

Two observations bracketing my day today: Bloggers as Moochers This morning on Twitter, I noted (tweeting as @TourismCurrents) a press trip announcement for Southern city B&Bs that wants writers with letters of assignment from print publications with “minimum annual circulation … Continue reading

Posted in Blogs, Reaching out to bloggers and travel media, Travel and Travel Media, Web Communications | Tagged , , , , , , , , , , , , , , , , , , | 14 Comments

We’re not that easy to measure, we’re not that into you and we know our value

Thanks very much to marketing expert Simon Salt for some dynamite thoughts in his 3 Myths of Social Media Influence.   The title I’ve given this post pretty much sums up the myths. You should take a sec and click … Continue reading

Posted in Reaching out to bloggers and travel media, Travel and Travel Media, Web Communications | Tagged , , , , , , , , | 9 Comments

Only a few more days until BlogWorld!

Not that we’re COUNTING the days until our BlogWorld Tourism Track, or anything…. Update: Well, this is annoying, but the “I’m Going” button keeps running into a digital brick wall. Phooey. Here’s the link to the Eventful page instead.

Posted in Reaching out to bloggers and travel media, Tourism Currents, Travel and Travel Media | Tagged , , , , , , , , , , , , | Comments Off on Only a few more days until BlogWorld!

Look beyond blogs for your online champions

(In our Tourism Currents course – which is now open to new enrollments! – we call your online fans and supporters “online champions.” Please join us to find out more about using social media tools for connecting with visitors.) Spend … Continue reading

Posted in Web Communications | Tagged , , , , , , , , , , | 1 Comment