Tag Archives: hotel

This is how hotels and tourism folks screw up social media

I’m in a big city for a conference. My original hotel plans for my last night in this city fell through – a local college football game drove up prices in my preferred area to insane levels that I would … Continue reading

Posted in Hospitality and Hotels, Tourism Marketing on the Web, Web Communications | Tagged , , , , , , , , | 7 Comments

Best times to post on social media

(Part of my “Better Online Content” series of posts: quick tips on creating more effective content that takes advantage of the social web’s unique publishing environment.) There are a lot of blog posts and articles telling people about the “best” … Continue reading

Posted in Better Online Content series, Facebook, Twitter, Web Communications | Tagged , , , , , , , , , , , , , , , , | 2 Comments

4 tips to improve your CVB or DMO LinkedIn Company Page

It is your organization’s public storefront on the oldest and biggest social network for business, with over 277 million people in 200+ countries. It’s a LinkedIn Company Page, and too many of them are sad, pathetic, ignored bits of online … Continue reading

Posted in Hospitality and Hotels, LinkedIn, Meetings and Conferences, Web Communications | Tagged , , , , , , , , , , , , , , , | 1 Comment

Trying LinkedIn Sponsored Posts

Similar to my past experience using coupons to experiment with Facebook advertising, I took a $50 coupon for free LinkedIn ads to build a small Sponsored Post campaign for our Tourism Currents Company Page. We chose to show the post … Continue reading

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4 travel ad QR code failures and how to fix them

Lots of tourism organizations spend money to be included in a print newspaper travel advertising insert. If you can prove that it works for your destination, more power to you, but all I ask is that you hold print to … Continue reading

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Travel Post Friday: Comfort Inn helps travelers plug in

You know how it is when you carry a lot of electronic and electrical gizmos. Phone. Laptop. Tablet/iPad. Music player/iPod. Camera. Video Camera. We’ve all done it….the Bend-Look-Crawl-The-Floor dance as we poke around an unfamiliar hotel room, trying to find … Continue reading

Posted in Hospitality and Hotels, Travel and Travel Media, Travel Post Friday | Tagged , , , , , , , , , , , , , , , , | 1 Comment

Pinterest and tourism: visual inspiration for your visitors

Most of you probably have the same reaction that I do when someone announces a “new social network”  –  oh, no, not ANOTHER one! It’s enough to keep juggling the time-suck challenges of all the current ones, right? So, it … Continue reading

Posted in Hospitality and Hotels, Photos and Images, Web Communications | Tagged , , , , , , , , , , , , , , , | 32 Comments

How to succeed in social media for hospitality: HITEC first impressions

Today was the last day of a major hospitality industry technology conference, HITEC.  I was excited to attend with a press pass for Tourism Currents, and to go to many educational sessions about social media, especially those with panelists like Loren … Continue reading

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Best practices: a fantabulous Facebook landing page

I learned about this from the #tourismcollege hashtag stream on Twitter (that’s why Twitter is great for professional development!) Below are two screenshots of the Facebook Page for the Forty Putney Road bed and breakfast in Brattleboro, Vermont. The “before … Continue reading

Posted in Facebook, Hospitality and Hotels, Web Communications | Tagged , , , , , , , , , , , , , , , , , , | 5 Comments

Hotels and social media: a kick-start guide

It’s a logical question from busy hospitality professionals…. How in the world are they supposed to do all this “social media stuff” while also, you know, running a hotel or resort?! I asked this question of Andy Hayes, a tourism … Continue reading

Posted in Hospitality and Hotels, Web Communications | Tagged , , , , , , , , , , , | 6 Comments