Tag Archives: fam tour

Dangling the velvet rope for press trip and fam tour invites

Want to know how NOT to invite writers to your press trip or fam (familiarization) tour?  This guest post by Kara S. Williams will lay it out for you…. The Bait A couple of weeks ago, I received an email … Continue reading

Posted in Blogs, Reaching out to bloggers, Tourism Marketing on the Web, General, Travel Topics, Web Communications | Tagged , , , , , , , , , , , , , , , , , | 10 Comments

Bloggers and cookie-cutter press trips

How to best incorporate bloggers and online publishers into standard press trips/fam tours is an ongoing item of discussion in many tourism circles. I’m seeing more and more interest by bloggers in constructing individual fams directly with CVBs and DMOs, … Continue reading

Posted in Reaching out to bloggers, Travel Topics, Web Communications | Tagged , , , , , , , , , , , , | 14 Comments

Marhaba, Jordan: pleased to meet you

Hello, Jordan! I’m thrilled to be able to tell you that I’ll be traveling soon to the Hashemite Kingdom, thanks to an invitation from the Jordanian Tourism Board. There will be general travel and family travel posts over on the … Continue reading

Posted in Tourism Marketing on the Web, General, Travel Topics, Visiting Jordan, Web Communications | Tagged , , , , , , , , , , , | 16 Comments

Nope, I’m busy; the press trip that won’t happen

I got an email invite on 24 September for a press trip/fam (familiarization) tour in early November. Y’all know I’m not much into group fams, right? Right. Bunch of people mostly looking at the same stuff, on a forced timetable … Continue reading

Posted in Reaching out to bloggers, Travel Topics | Tagged , , , , , , , , | 20 Comments

What do new FTC blogging rules mean for press trips and fam tours?

The Federal Trade Commission (FTC) has issued clarification on new rules designed to force more complete disclosure of payments, freebies, endorsements and product review procedures on blogs.  Here is the FTC file (a PDF) for download.  The rules take effect … Continue reading

Posted in Blogs, Reaching out to bloggers, Tourism Marketing on the Web, General, Travel Topics, Web Communications | Tagged , , , , , , , , , , , | 25 Comments

Are blogger fam trips a good idea or are they Jurassic PR?

The familiarization trip/press trip or “fam tour” (I’ll use the terms interchangeably here) is a warhorse staple in the tourism public relations and marketing arsenal. It means that you bring writers to your destination, pay their expenses, show them your … Continue reading

Posted in Reaching out to bloggers, Tourism Marketing on the Web, General, Travel Topics | Tagged , , , , , , , | 53 Comments

Bloggers hit the Pacific Business News front page

I’ve just returned from a 10-day “fam tour” (familiarization tour,  sometimes called a press trip) to the Hawaiian Islands with a diverse group of bloggers who were sponsored by the state’s Hawaii Tourism Authority and organized by Cilantro Media. Our … Continue reading

Posted in Blogs, So Much More Hawaii blogger fam tour, Travel Topics, Web Communications | Tagged , , , , , , , | 8 Comments

So Much More Hawaii – talking travel story with blogs

Next week, my 9-year-old son and I are heading west from Texas to spend 10 full days in the Hawaiian islands, all because of blogging and Twitter. Through my tweets, writing and particularly my travel blogs, I’ve gotten to know … Continue reading

Posted in Blogs, Reaching out to bloggers, So Much More Hawaii blogger fam tour, Web Communications | Tagged , , , , , , | 5 Comments