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	<title>Sheila&#039;s Guide To The Good Stuff &#187; fall color</title>
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	<description>Understanding tourism, travel and the social Web</description>
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		<title>How to use Twitter for tourism: fall foliage reports</title>
		<link>http://www.sheilasguide.com/2009/09/12/how-to-use-twitter-for-tourism-fall-foliage-reports/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=how-to-use-twitter-for-tourism-fall-foliage-reports</link>
		<comments>http://www.sheilasguide.com/2009/09/12/how-to-use-twitter-for-tourism-fall-foliage-reports/#comments</comments>
		<pubDate>Sat, 12 Sep 2009 22:25:22 +0000</pubDate>
		<dc:creator>Sheila</dc:creator>
				<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Tourism Marketing on the Web, General]]></category>
		<category><![CDATA[Travel Topics]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Web Communications]]></category>
		<category><![CDATA[cell phone]]></category>
		<category><![CDATA[fall color]]></category>
		<category><![CDATA[fall foliage]]></category>
		<category><![CDATA[ideas]]></category>
		<category><![CDATA[leaf peepers]]></category>
		<category><![CDATA[smartphone]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[TwitPic]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://www.sheilasguide.com/?p=541</guid>
		<description><![CDATA[Does part of your destination marketing include trying to attract &#8220;leaf-peepers&#8221;  &#8211;  visitors who particularly enjoy traveling to see autumn foliage? (Soon I hope to visit the Lost Maples area here in Texas for those pretty reds and yellows.) Why not steal a page from one of the latest uses for Twitter &#8211; roving location/update [...]]]></description>
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<p><a href="http://www.flickr.com/photos/elitephotoart/2095378525/"><img class="alignleft size-medium wp-image-546" title="Fall color in Colorado (courtesy Elite PhotoArt on Flickr CC)" src="http://www.sheilasguide.com/wp-content/uploads/2009/09/Fall-color-in-Colorado-courtesy-Elite-PhotoArt-on-Flickr-CC-199x300.jpg" alt="Fall color in Colorado (courtesy Elite PhotoArt on Flickr CC)" hspace="10" width="199" height="300" /></a>Does part of your destination marketing include trying to attract &#8220;leaf-peepers&#8221;  &#8211;  visitors who particularly enjoy traveling to see autumn foliage? (Soon I hope to visit the <a title="Lost Maples foliage report on their Web site; it works, but a blog or Twitter would be easier to update." href="http://www.tpwd.state.tx.us/spdest/findadest/parks/lost_maples/foliage.phtml" target="_self">Lost Maples area here in Texas</a> for those pretty reds and yellows.)</p>
<p>Why not steal a page from one of the latest uses for Twitter &#8211; roving location/update reports from food trucks, like <a title="A post about @KogiBBQ on the LAist blog." href="http://laist.com/2008/12/04/kogi_bbq.php" target="_self">this insanely popular Korean BBQ truck</a> in Los Angeles &#8211; and use social media tools to provide timely reports of leaf color for your location.</p>
<p>Some area color displays change very quickly in the fall, and prospective visitors may make last-minute travel plans based on the most timely and complete reports.</p>
<p>The weekly color updates that many tourism Web sites offer are nice, and many have elaborate whiz-bang display interfaces, but that seems a slow and clunky way to make these reports in 2009 (plus it means you have to wait on your Webmaster to do all the work.)</p>
<p>Use the social Web to your advantage!</p>
<p>Some locations and regions already have foliage blogs, like <em>Yankee</em> magazine&#8217;s <a href="http://www.yankeefoliage.com/blog/" target="_self">New England Foliage Blog</a> or Oregon tourism&#8217;s <a href="http://oregonfallfoliage.wordpress.com/" target="_self">Fall Foliage Report blog</a>, but it would be even easier and faster to use Twitter for quick updates by your staff out on the road.</p>
<p><a href="http://www.flickr.com/photos/17541857@N05/3517757322/"><img class="alignright size-medium wp-image-550" title="Tourist on holiday using mobile cell phone (courtesy Moomettesgram at Flickr CC)" src="http://www.sheilasguide.com/wp-content/uploads/2009/09/Mobile-phone-photographer-courtesy-Moomettesgram-at-Flickr-CC-300x216.jpg" alt="Tourist on holiday using mobile cell phone (courtesy Moomettesgram at Flickr CC)" width="300" height="216" /></a></p>
<p>In fact, Oregon is already there with their <a href="http://twitter.com/ORFallFoliage" target="_self">@ORFallFoliage Twitter stream</a>.  Good for them!</p>
<p>Any of your staffers with halfway well-equipped cell phones can snap photos when they&#8217;re out and about, and then send them in from the mobile device straight to TwitPic or YFrog for posting on Twitter.</p>
<p>I did this myself with an absolutely ancient <a title="This is my phone right now. Even after I get a smartphone I think I'll keep it to see what older tech can do." href="http://www.t-mobile.com/shop/phones/detail.aspx?device=f83f1339-195c-4f0f-bf06-1785c9d20a98" target="_self">Samsung flip phone</a>, using it to take a photo of a bougainvillea plant in my back yard and then email it, from the phone, to a special email address that links to my TwitPic account.</p>
<ul>
<li><a title="The tweet itself; words are the Subject line for an email from my phone. You enter it in using the keypad, like texting." href="http://twitter.com/SheilaS/status/3941568723" target="_self">Here is what the tweet looks like</a>, with the TwitPic link embedded, emailed to TwitPic from my phone.</li>
<li>Here is what the photo looks like <a href="http://twitpic.com/hhszi" target="_self">on its specific page</a> on <a title="All of my TwitPic photos." href="http://twitpic.com/photos/SheilaS" target="_self">my TwitPic account</a> (every photo has a URL.)</li>
</ul>
<p>What about it, tourism gurus? Why or why not is this a good idea for your organization? Your comments below are welcomed.</p>
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