Tag Archives: crisis

The best crisis communications tip you’ll ever get

In a crisis, you need to move fast. You need to communicate what you know, even if what you have to tell people is, “We honestly don’t know.” The comfy, safe idea of communicating by committee and parsing every word … Continue reading

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Social media crisis management: Florida beaches video in response to oil spill

Just released yesterday:  a 31 second video from Florida tourism that encourages visitors to check the Florida Live site for real-time updates on beach conditions (an example of using social media for crisis communications.) The gist is that there are … Continue reading

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