Tag Archives: convention and visitor’s bureau

Social media is not hard: you talk about pie

Too many folks WAY over-complicate social media. As my Tourism Currents business partner Leslie McLellan says, “It’s NOT rocket science; it’s social.” The screenshot above is an enjoyable exchange on Twitter between me (who likes to visit OKC and tell … Continue reading

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Better online content: don’t forget audio

(Part of my “Better Online Content” series of posts: quick tips on creating more effective content that takes advantage of the social web’s unique publishing environment.) In the rush towards more visual content like photos and video, don’t forget about appealing … Continue reading

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Protect your online reputation by listening and responding

Your online reputation built on many things, including the impression people get when they search for you and/or your business, organization or destination online. All of those reputation management services you read about don’t do anything mysterious; they basically churn … Continue reading

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Personal experience still trumps everything

The human brain is a stubborn, funny thing. It believes what it wants to believe, and trying to get someone to change that – to literally “change their mind” – is one of the most difficult challenges faced by communications … Continue reading

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How to find travel bloggers? Go where they hang out, online and off

To find travel bloggers (or any niche group) you need to go where they are, both on- and offline hangout spots. Of course, don’t be that annoying, sales-y, pushy person once you get there, but I digress…. Since I started … Continue reading

Posted in Blogs, Meetings and Conferences, Reaching out to bloggers and travel media, Tourism Currents, Tourism Marketing on the Web, Travel and Travel Media | Tagged , , , , , , , , , , , , , , , , | 3 Comments

Takeaways for tourism and travel pros from SXSW Interactive 2013

Now that I’ve had a few weeks to “let it cook” as Liz Strauss would say, here are a few thoughts from the 2013 SXSW (South by Southwest) Interactive tech conference in Austin. Yes, I could have posted this more … Continue reading

Posted in Meetings and Conferences, Tourism Marketing on the Web, Travel and Travel Media, Web Communications | Tagged , , , , , , , , , , , , , , , , , , , | 2 Comments

Keeping up with social media during holidays

Does your organization have a plan in place for content creation and social media monitoring during holidays and weekends? You know….that time when people travel to your destination, stay in your hotel, look for things to do, places to eat, … Continue reading

Posted in Facebook, Hospitality and Hotels, Reaching out to bloggers and travel media, Tourism Currents, Tourism Marketing on the Web, Travel and Travel Media, Twitter, Web Communications | Tagged , , , , , , , , , , , , , , , | 1 Comment

OMG – Timeline is changing Facebook Pages!

Yes, Facebook is bringing its new Timeline feature over to business and brand Pages. This was expected to happen sometime after Timeline came to personal Facebook profiles. Yes, the explanatory posts are already hot-n-heavy for how to prepare for Page … Continue reading

Posted in Facebook, Hospitality and Hotels, Tourism Currents, Web Communications | Tagged , , , , , , , , , , , , , , , , | 3 Comments

How to be a digital concierge, from a high school student

This is a guest post by Chris Fancher, educator and speaker. He’s also my husband, and I thought his recent experience at a destination was worth sharing, so I pestered asked him to give me a writeup. Sometimes you just … Continue reading

Posted in Meetings and Conferences, Photos and Images, Twitter, Web Communications | Tagged , , , , , , , , , , , , , , , , , , | 1 Comment

How to know when your content is pinned on Pinterest

As a follow-up to my earlier post about Pinterest for tourism and hospitality, I’ve learned how to tell when your content is pinned to someone’s Pinterest Board. Use this URL:  http://pinterest.com/source/YourSite.com/ So, for example, to look for items that are … Continue reading

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