Tag Archives: content

Travel media resources to share with your customers

While putting together a presentation for the ETC (Educational Travel Community) conference in Boston, I was asked by the organizers to create a list of 15 travel-related resource sites that tour operators, tour suppliers, alumni group travel organizers, and others … Continue reading

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A blogger is not always the droid you’re looking for

Some influential online communicators either don’t have a blog or it’s pretty dormant. Their channels are elsewhere. They might be big on Facebook, or very active on Twitter, or photo powerhouses on Flickr and Instagram, or busy with LinkedIn, but … Continue reading

Posted in Blogs, Web Communications | Tagged , , , , , , , , , , , , , | 1 Comment

Why social media autoposting is often a bad idea

This is what a Twitter stream looks like when Facebook updates are automatically shared as tweets (screenshot doctored to spare embarrassment.) Because of the 140 character limit on Twitter, most Facebook updates are too long, so they are cut off … Continue reading

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NMX BlogWorld New York 2012 wrap-up: press trips, ROI, goofs and serious blogging

After a whirlwind week in Manhattan at the East Coast version of New Media Expo/NMX presented by BlogWorld (NMX is the new name for BlogWorld & New Media Expo) here are a few takeaways that you may find useful: ** … Continue reading

Posted in Blogs, Meetings and Conferences, Reaching out to bloggers and travel media, Web Communications | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , | 5 Comments

Feeding the beast: 5 ways to come up with blog post ideas

For me, content is either preplanned or is triggered by something that bothers me and I simply HAVE to blast out a post. I often ask myself, “What is driving me nuts right now, or what makes me happy just … Continue reading

Posted in Blogs, Facebook, Web Communications | Tagged , , , , , , , , , , | 5 Comments

Get close and think small for fresh content

One of the takeaway points at my SoMeT blogging/content presentation was to spend more time focusing on the small details of your destination. Look at the world through a mental soda straw to shed light on the unique and interesting, … Continue reading

Posted in Life-hacking and Tips for Better Living, Photos and Images, Web Communications | Tagged , , , , , , , , , , , , , , , , , | 7 Comments

Three things you need to create great content and how time management drives them all

It’s a simple formula, really. To create and publish great content (blog posts, Facebook Page Wall notes, videos, tweets) you need…. 1) ┬áLots of good ideas about something that interests you, a way to record those ideas and time to … Continue reading

Posted in Life-hacking and Tips for Better Living, Web Communications | Tagged , , , , , , , , , , | 5 Comments