Tag Archives: communications

Industry brain drain in travel and tourism

Although it’s not on the official schedule for this week’s first-ever Symposium on the Use of Social Media in the Tourism Industry where I’ll be speaking on travel blogging (follow the #SoMeT hashtag on Twitter or the SoMeT Twub for … Continue reading

Posted in Tourism Marketing on the Web, General, Travel Topics, Web Communications | Tagged , , , , , , , , , , | 10 Comments

Social media crisis management: Florida beaches video in response to oil spill

Just released yesterday:  a 31 second video from Florida tourism that encourages visitors to check the Florida Live site for real-time updates on beach conditions (an example of using social media for crisis communications.) The gist is that there are … Continue reading

Posted in Video, Web Communications | Tagged , , , , , , , , , , , , , , , , , | 4 Comments

Announcing a new Tourism Currents workshop at BlogWorld and New Media Expo

Over at our Tourism Currents learning site (are y’all reading our monthly free newsletter on social media for tourism?) Becky McCray and I are PUMPED to announce a new initiative…. The two of us will teach a one-day workshop for … Continue reading

Posted in Economic Development, Reaching out to bloggers, Tourism Currents, Tourism Marketing on the Web, General, Travel Topics, Web Communications | Tagged , , , , , , , , , , , , , , | 3 Comments

Bloggers and PR: the cold, hard truth

PR practitioners, if you remember this, you’ll be a lot less frustrated…. Unless you have a signed contract with a blogger for advertising or some sort of goods/services exchange, bloggers owe you nothing. Nada. Zilch. Not one tweet. Not one Flickr … Continue reading

Posted in Reaching out to bloggers, Travel Topics, Web Communications | Tagged , , , , , , , , , | 14 Comments

4 must-have geek communication tools

One of the great benefits of hanging around with tech-savvy people at events like Social Media Breakfasts, tweetups, SOBCon, etc. is that I’ve picked up some very helpful tools for communications and information sharing. These are in the “toolbag” of … Continue reading

Posted in Life-hacking and Tips for Better Living, Web Communications | Tagged , , , , , , , , , | 1 Comment

Social media fear makes people spend dumb money

Look, I understand that there are still organizations that haven’t even reached the Cluetrain Manifesto stage – they still do not understand social media and they’re still scared of it. That’s precisely why Becky McCray and I do social media … Continue reading

Posted in Reaching out to bloggers, Tourism Marketing on the Web, General, Travel Topics, Web Communications | Tagged , , , , , , , , , , , , | 8 Comments

How to find travel bloggers: tourism outreach online

Many tourism organizations have asked me lately how they can find bloggers (and others active in social media) who might be interested in covering their destinations.   I thought it would be helpful to write up a quick reference list. First, … Continue reading

Posted in Blogs, Reaching out to bloggers, Travel Topics, Web Communications | Tagged , , , , , , , , , , | 10 Comments

How to reach out to bloggers, and what makes us crazy

I recently received an email from a senior executive at a mainstream public relations (PR) firm.  She said that she has clients in the travel industry and they’d like to know how to reach out to bloggers, and specifically how … Continue reading

Posted in Blogs, Reaching out to bloggers, Travel Topics, Web Communications | Tagged , , , , , , , , , , , , | 19 Comments

Share your virtual cookies with your imaginary Internet friends

As soon as our gaggle settled in for the first meeting on the blogger’s tour in Hutchinson, Kansas, we started whipping out the laptops, cameras and other geek accoutrements. That’s what those who are wired into the social web do … Continue reading

Posted in Hutchinson KS Blogger Tour, Reaching out to bloggers, Tourism Marketing on the Web, General, Travel Topics, Web Communications | Tagged , , , , , , , | 10 Comments