Tag Archives: communications

This is how hotels and tourism folks screw up social media

I’m in a big city for a conference. My original hotel plans for my last night in this city fell through – a local college football game drove up prices in my preferred area to insane levels that I would … Continue reading

Posted in Hospitality and Hotels, Tourism Marketing on the Web, Web Communications | Tagged , , , , , , , , | 5 Comments

The best crisis communications tip you’ll ever get

In a crisis, you need to move fast. You need to communicate what you know, even if what you have to tell people is, “We honestly don’t know.” The comfy, safe idea of communicating by committee and parsing every word … Continue reading

Posted in Life-hacking and Tips for Better Living, Web Communications | Tagged , , , , , | Comments Off on The best crisis communications tip you’ll ever get

NMX BlogWorld New York 2012 wrap-up: press trips, ROI, goofs and serious blogging

After a whirlwind week in Manhattan at the East Coast version of New Media Expo/NMX presented by BlogWorld (NMX is the new name for BlogWorld & New Media Expo) here are a few takeaways that you may find useful: ** … Continue reading

Posted in Blogs, Meetings and Conferences, Reaching out to bloggers and travel media, Web Communications | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , | 5 Comments

Your town will never be the Social Media Capital of the World

An interview in the business section of my local paper featured strategist Peter Kim discussing business and social media. Nothing in it was particularly new or striking unless, frankly, one has not been paying attention to recent seismic shifts in … Continue reading

Posted in Web Communications, What This Blog's All About | Tagged , , , , , | 1 Comment

Complexity is not insane; it’s our job

There’s a lot of buzz about the infographic to the left that shows many of the different social media marketing-related tools and services that have sprung up in the last few years. Note:  it is missing Pinterest and Foodspotting, and … Continue reading

Posted in Tourism Currents, Tourism Marketing on the Web, Web Communications | Tagged , , , , , , , , , , , , , , , , , | 3 Comments

Does social media make sense for…? How to answer that for any industry

I hear this a lot: “My organization/association/industry doesn’t really use social media, but maybe we should. Can you come speak to our group about it?” When I hear that, it’s akin to waving a red cape in front of a … Continue reading

Posted in Web Communications | Tagged , , , , , , , , , , , , , , , , | Comments Off on Does social media make sense for…? How to answer that for any industry

How to start and run a Twitter chat

In today’s world of free, easy-to-use networking tools with worldwide reach, associations and other fee-based groups (like a member-based DMO) must prove their value over and over to those who pay membership dues. I was acutely conscious of this when … Continue reading

Posted in Life-hacking and Tips for Better Living, Meetings and Conferences, Twitter, Web Communications | Tagged , , , , , , , , , , , , , | 1 Comment

Proud to announce AWC Clarion communications award

Thank you, Mom. Both my mother (a long-time journalist) and I are members of the AWC (Association for Women in Communications.) This year, Mom noticed that there was a new category, Personal Blogs, in the Online Media section of AWC’s … Continue reading

Posted in Blogs, Meetings and Conferences, Tourism Currents, Tourism Marketing on the Web, Travel and Travel Media, Web Communications, What This Blog's All About | Tagged , , , , , , , , , , , , , , , | 10 Comments

How to reach out to bloggers and (aack) influencers

In a previous post, I wrote pretty frankly about how to reach out to bloggers, and what makes us crazy. Since I still get this question a LOT, it might be time to revisit the issue. Because the answer is … Continue reading

Posted in Reaching out to bloggers and travel media, Travel and Travel Media, Web Communications, What This Blog's All About | Tagged , , , , , , , , , , , , | 11 Comments