Tag Archives: B2B

Content marketing for tourism sales

I’ve been doing more workshops lately about how tourism organization sales staffs can connect with meeting and event planners on social media, and this includes some discussion about content marketing through a meetings-focused, B2B blog in addition to their CVB, … Continue reading

Posted in Blogs, Meetings and Conferences, Tourism Marketing on the Web, Web Communications | Tagged , , , , , , , , , , , , , , , , | Comments Off on Content marketing for tourism sales

4 tips to improve your CVB or DMO LinkedIn Company Page

It is your organization’s public storefront on the oldest and biggest social network for business, with over 277 million people in 200+ countries. It’s a LinkedIn Company Page, and too many of them are sad, pathetic, ignored bits of online … Continue reading

Posted in Hospitality and Hotels, LinkedIn, Meetings and Conferences, Web Communications | Tagged , , , , , , , , , , , , , , , | 1 Comment

Should you have separate social media accounts for Convention Services?

As social media becomes simply a way to communicate in the tourism and hospitality industries and no longer some exotic new thing, many CVBs (Convention and Visitors Bureaus) and DMOs (Destination Marketing Organizations) are talking about whether they should set … Continue reading

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