Category Archives: Tourism Marketing on the Web

Social media for tour operators

(Update March 2015 – we expanded on this topic in our latest Tourism Currents newsletter and blog post, Social Media Marketing for Group Tour Operators.) Some of the best advice we’ve gotten from the SOBCon business conference was to think … Continue reading

Posted in Facebook, LinkedIn, Tourism Marketing on the Web | Tagged , , , , , , , , , , , , , | 2 Comments

Why Snapchat? Because they’ll open it

I’m the last person to advocate chasing after shiny objects in social media. My first answer to the question, “Should my destination/attraction/hotel be on _____?” is always: “Is YOUR market there?” That’s why I hadn’t been paying much attention to … Continue reading

Posted in Mobile, Tourism Marketing on the Web, Web Communications | Tagged , , , , , , , , , , , , , , , , , , | 8 Comments

How to find your locals on Instagram

While I think it’s a given that tourism organizations should connect with their local bloggers – just as they should know the local print, TV, and radio media people – it’s also important to remember that social media influence goes … Continue reading

Posted in Mobile, Photos and Images, Reaching out to bloggers and travel media, Tourism Marketing on the Web, Travel and Travel Media, Web Communications | Tagged , , , , , , , , , , , , , , , , , , | 4 Comments

How to get more traffic to your blog

Unless your blog is a completely noncommercial, hobbyist diary project, you may occasionally want someone to read it, look at your photos and watch your videos. Creating content is only the first step in online publishing; the next steps involve … Continue reading

Posted in Blogs, Tourism Marketing on the Web, Web Communications | Tagged , , , , , , , , , , , , | 5 Comments

Travel Post Friday: Tech and Travel in India

By the time you read this, I’ll be in the Kerala region of India for a conference about travel, technology and tourism: ICTT 2013, the International Conference on Travel Technology India. It’s an incredible chance to talk about my favorite … Continue reading

Posted in Economic Development, Hospitality and Hotels, Meetings and Conferences, Tourism Marketing on the Web, Travel and Travel Media, Travel Post Friday, Web Communications | Tagged , , , , , , , , , , , | 1 Comment

My thoughts on the TBEX 2013 travel blogging conference

My relationship with the TBEX travel blogging conference dates from the second one in New York (kind of a pickup ball game with a little over 100 people in an NYU theater in Greenwich Village, where I spoke on a … Continue reading

Posted in Blogs, Meetings and Conferences, Reaching out to bloggers and travel media, Tourism Marketing on the Web, Travel and Travel Media, Web Communications | Tagged , , , , , , , , , , , | 5 Comments

How to find travel bloggers? Go where they hang out, online and off

To find travel bloggers (or any niche group) you need to go where they are, both on- and offline hangout spots. Of course, don’t be that annoying, sales-y, pushy person once you get there, but I digress…. Since I started … Continue reading

Posted in Blogs, Meetings and Conferences, Reaching out to bloggers and travel media, Tourism Currents, Tourism Marketing on the Web, Travel and Travel Media | Tagged , , , , , , , , , , , , , , , , | 3 Comments

Takeaways for tourism and travel pros from SXSW Interactive 2013

Now that I’ve had a few weeks to “let it cook” as Liz Strauss would say, here are a few thoughts from the 2013 SXSW (South by Southwest) Interactive tech conference in Austin. Yes, I could have posted this more … Continue reading

Posted in Meetings and Conferences, Tourism Marketing on the Web, Travel and Travel Media, Web Communications | Tagged , , , , , , , , , , , , , , , , , , , | 2 Comments

You can bring clean water to Haiti through Passports with Purpose 2012

How often as a traveler have you gone to a country where you were warned not to drink the water, not to swallow any when you brush your teeth and not to get any in your mouth as you shower? … Continue reading

Posted in Blogs, Economic Development, Hospitality and Hotels, Reaching out to bloggers and travel media, Tourism Marketing on the Web, Travel and Travel Media, Web Communications | Tagged , , , , , , , , , , , , , , , , | 1 Comment