Category Archives: Facebook

Best times to post on social media

(Part of my “Better Online Content” series of posts: quick tips on creating more effective content that takes advantage of the social web’s unique publishing environment.) There are a lot of blog posts and articles telling people about the “best” … Continue reading

Posted in Better Online Content series, Facebook, Twitter, Web Communications | Tagged , , , , , , , , , , , , , , , , | 3 Comments

Social media for tour operators

Some of the best advice we’ve gotten from the SOBCon business conference was to think about the response email that is automatically sent when someone signs up for our Tourism Currents newsletter. Rather than the default “Thanks, you’re all set,” … Continue reading

Posted in Facebook, LinkedIn, Tourism Marketing on the Web, General | Tagged , , , , , , , , , , , , , | 2 Comments

Great tourism Facebook Pages: smaller towns show the way

For me, the most engaging and powerful Facebook Pages have a distinctive, friendly, human voice. They nurture their Page community, share all kinds of helpful information (plus the occasional just-for-fun item) and post often enough that I see them fairly … Continue reading

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Why social media autoposting is often a bad idea

This is what a Twitter stream looks like when Facebook updates are automatically shared as tweets (screenshot doctored to spare embarrassment.) Because of the 140 character limit on Twitter, most Facebook updates are too long, so they are cut off … Continue reading

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Are Facebook ads really that good?

Yes. Yes, they are. I don’t even much like advertising, and I’m enthralled by the specificity of what you can do on Facebook. I’m using a freebie US$50 coupon right now from this blog’s host – Bluehost – to run … Continue reading

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Wrap-up from Malaysia’s MITBCA 2012 tourism blogging conference

It’s been a few weeks since the inaugural tourism bloggers conference in Malaysia (MITBCA 2012), but now that I’ve stopped running around the globe for a few days, here are some takeaway thoughts: **  The Minister of Tourism for Malaysia, YB … Continue reading

Posted in Blogs, Facebook, Meetings and Conferences, Reaching out to bloggers, Tourism Currents, Tourism Marketing on the Web, General, Travel Topics, Twitter, Web Communications | Tagged , , , , , , , , , , , | 8 Comments

Keeping up with social media during holidays

Does your organization have a plan in place for content creation and social media monitoring during holidays and weekends? You know….that time when people travel to your destination, stay in your hotel, look for things to do, places to eat, … Continue reading

Posted in Facebook, Hospitality, Reaching out to bloggers, Tourism Currents, Tourism Marketing on the Web, General, Travel Topics, Twitter, Web Communications | Tagged , , , , , , , , , , , , , , , | 1 Comment

OMG – Timeline is changing Facebook Pages!

Yes, Facebook is bringing its new Timeline feature over to business and brand Pages. This was expected to happen sometime after Timeline came to personal Facebook profiles. Yes, the explanatory posts are already hot-n-heavy for how to prepare for Page … Continue reading

Posted in Facebook, Hospitality, Tourism Currents, Web Communications | Tagged , , , , , , , , , , , , , , , , | 3 Comments

The beginning of the end for Google

People may think I’m nuts, but Google+ is going to be the lever that begins prying Google away from total domination of much of our online lives. What follows is, of course, conjecture, but one thing I’ve learned over the … Continue reading

Posted in Facebook, Flickr and Photos, Web Communications, Websites, Why Am I Here? Philosophy of this Blog | Tagged , , , , , , , , , , | 12 Comments

How our Facebook Page gained a 101 percent increase in Likes

Over a six week period (1 December 2011 through 17 January 2012) we gained 137 new Likes/fans for our Tourism Currents Facebook Page. That is a 101% increase over a similar time frame from the previous year. We did not … Continue reading

Posted in Facebook, Tourism Currents, Web Communications | Tagged , , , , , , , , , , , , , , , | 4 Comments