Category Archives: Better Online Content series

How to take 360 photos for Facebook using your phone

(Part of my “Better Online Content” series of posts: quick tips on creating more effective content that takes advantage of the social web’s unique publishing environment.) For a more immersive online visual experience, you’ll be glad to know that it’s … Continue reading

Posted in Better Online Content series, Facebook, Photos and Images, Tourism Marketing on the Web, Web Communications | Tagged , , , , , , , , , , | Leave a comment

A hashtag for every day of the week

(Part of my “Better Online Content” series of posts: quick tips on creating more effective content that takes advantage of the social web’s unique publishing environment.) If you’re a marketing communications person who wants to connect with new customers, guests, … Continue reading

Posted in Better Online Content series, Photos and Images, Tourism Marketing on the Web, Twitter, Web Communications | Tagged , , , , , , , , , , | 11 Comments

Best times to post on social media

(Part of my “Better Online Content” series of posts: quick tips on creating more effective content that takes advantage of the social web’s unique publishing environment.) There are a lot of blog posts and articles telling people about the “best” … Continue reading

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How to increase the SEO and social media impact of video

(Part of my “Better Online Content” series of posts: quick tips on creating more effective content that takes advantage of the social web’s unique publishing environment.) Let’s say you have a nice, short video of places to see and things to … Continue reading

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Better online content: don’t forget audio

(Part of my “Better Online Content” series of posts: quick tips on creating more effective content that takes advantage of the social web’s unique publishing environment.) In the rush towards more visual content like photos and video, don’t forget about appealing … Continue reading

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Making a video from photos for the Comanche Nation: Quanah Parker exhibit

(Part of my “Better Online Content” series of posts: quick tips on creating more effective content that takes advantage of the social web’s unique publishing environment.) If you’ve read S.C. Gwynne‘s excellent Empire of the Summer Moon: Quanah Parker and the … Continue reading

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Why right click is wrong: proper use of online photos and images

(Part of my “Better Online Content” series of posts: quick tips on creating more effective content that takes advantage of the social web’s unique publishing environment.) “I found just the photo I needed on Google Images,” she said. “Did you have … Continue reading

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Better online content – screenshots for slide presentations

(Part of the “Better Online Content” series of posts: quick tips on creating more effective content that takes advantage of the social web’s unique publishing environment.) Presentations about social media and online publishing are a lot more effective if the audience … Continue reading

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Better Online Content: steady your camera without a tripod

(Part of the “Better Online Content” series of posts: quick tips on creating more effective content that takes advantage of the social web’s unique publishing environment.) Here is how to use any available surface as a way to steady your camera…. … Continue reading

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