Category Archives: Meetings and Conferences

Content marketing for tourism sales

I’ve been doing more workshops lately about how tourism organization sales staffs can connect with meeting and event planners on social media, and this includes some discussion about content marketing through a meetings-focused, B2B blog in addition to their CVB, … Continue reading

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What is SXSW Interactive?

It is that time of year here in central Texas. Time for “South by.” SXSW. South by Southwest in Austin, Texas. “The thing that ate the month of March.” There are three parts to the SXSW festival – Interactive, Film, … Continue reading

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Travel media resources to share with your customers

While putting together a presentation for the ETC (Educational Travel Community) conference in Boston, I was asked by the organizers to create a list of 15 travel-related resource sites that tour operators, tour suppliers, alumni group travel organizers, and others … Continue reading

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4 tips to improve your CVB or DMO LinkedIn Company Page

It is your organization’s public storefront on the oldest and biggest social network for business, with over 277 million people in 200+ countries. It’s a LinkedIn Company Page, and too many of them are sad, pathetic, ignored bits of online … Continue reading

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Everyday bravery for everyone

This was one of those presentations that becomes a turning point in one’s speaking career. It was different from almost anything else I’d done before, I enjoyed the experience even more than I thought I would, and it gave me … Continue reading

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Should you have separate social media accounts for Convention Services?

As social media becomes simply a way to communicate in the tourism and hospitality industries and no longer some exotic new thing, many CVBs (Convention and Visitors Bureaus) and DMOs (Destination Marketing Organizations) are talking about whether they should set … Continue reading

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You are worth every penny: join me at the 2013 AWC National Conference

One of my extracurricular activities outside of speaking and writing is serving on the National Board of Directors for the AWC (Association for Women in Communications.) My Mom has been a member since she was an honors journalism student in … Continue reading

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Protect your online reputation by listening and responding

Your online reputation built on many things, including the impression people get when they search for you and/or your business, organization or destination online. All of those reputation management services you read about don’t do anything mysterious; they basically churn … Continue reading

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Travel Post Friday: Tech and Travel in India

By the time you read this, I’ll be in the Kerala region of India for a conference about travel, technology and tourism: ICTT 2013, the International Conference on Travel Technology India. It’s an incredible chance to talk about my favorite … Continue reading

Posted in Economic Development, Hospitality and Hotels, Meetings and Conferences, Tourism Marketing on the Web, Travel and Travel Media, Travel Post Friday, Web Communications | Tagged , , , , , , , , , , , | 1 Comment