About Sheila Scarborough, your guide
I’m a writer specializing in travel (for magazines, newspapers and the Perceptive Travel blog,) tourism and social media.
Along with entrepreneur Becky McCray, I co-founded Tourism Currents, an online learning community where we teach tourism and hospitality professionals how to make sense of social media for their destination marketing.
I was humbled to be chosen as a 2010 Austin American-Statesman Texas Social Media Award winner, a 2011 Clarion communications award winner and I’m also on the National Board of Directors and National Tech Committee for the AWC (Association for Women in Communications.)
This site is the primary content anchor for my writing, training and speaking and consulting at the intersection of tourism, travel and social media – I hope to help “guide you to the good stuff.”
Thanks for visiting.
My Standard Bio If You Need It
Sheila Scarborough is a writer, speaker and trainer specializing in tourism, travel and social media (with a little NHRA drag racing thrown into the mix.) She writes for a variety of blogs and is also a certified Navy Master Training Specialist, with many years of experience as an instructor.
A 2010 Austin American-Statesman Texas Social Media Award winner and 2011 Clarion communications award winner, Sheila trains and speaks regularly about tech topics to a variety of audiences including tourism and economic development experts, public relations and marketing professionals, journalists and Web developers.
She is the co-founder (with Becky McCray) of Tourism Currents, an online learning community and membership site where tourism professionals learn how to make sense of social media for their destination marketing. Sheila is also on the National Board of Directors for the AWC (Association for Women in Communications.)
Contacting Me
** My email is sheila “at” sheilascarborough “dot” com.
Please do not add me to your email distribution list unless you ask first. I believe in double opt-in (and please have the required CAN-SPAM “Unsubscribe” link in your emails, while we’re at it. Thanks.)
I generally don’t do product or service reviews, and my personal participation in press trips/fam tours is fairly limited. I am rarely at a loss for ideas (like most folks, I’m mostly at a loss for time) and I’m a voracious reader so I’m usually able to keep up with the latest news without much help.
The focus of this blog is stories and activity at the intersection of tourism, travel, technology and social media. If your pitch doesn’t relate to that, I’m probably not interested. Thanks for your understanding.
More on pitching me, and my disclosure policy.
** I’m @SheilaS on Twitter. I also tweet with my business partner Becky McCray as @TourismCurrents.
For the @SheilaS account, I have turned off follower notification emails because they were flooding my email IN box, so unless you do as my Twitter bio asks and “@” me to say hello, I probably don’t know that you’re following me. I don’t know when you unfollow, either. I do my thing on Twitter and let the chips fall where they may.
For me, Twitter is for relationship-building and sharing news/information/insights, so I’d prefer to be pitched via email rather than Twitter.
** I am on Facebook and on LinkedIn, but I prefer to actually know you or at a minimum have at least a vague personal or professional connection before I connect back. Please use the “personal note” or “message” option when you ask to connect, and refresh my memory about our connection.
For public interaction with me on Facebook, there’s the Tourism Currents Facebook Page.
Speaking
My speaking information, list of topics, previous speaking engagements, testimonials and fees are on my Speaker page. Thanks very much for your interest!
