How to pitch bloggers: one minute video at BlogWorld

A good pitch is timely, short, punchy and answers the question WIIFM (What’s In It For Me?) for the recipient.

If this sounds familiar, it should. A good pitch to bloggers is very much like a good pitch to any media person.

At BlogWorld and New Media Expo West in Los Angeles, I talked to Jared Degnan from Brandware Public Relations about pitching bloggers….the video is about a minute long, and here’s the direct link to it on YouTube in case you can’t see the embed box below.

Did I get it right, or was I too simplistic?  Leave a reply down in the comments….thanks!

(If you like this post, please consider subscribing to the blog via RSS feed or by email – the email signup box is on the right sidebar near the Search box. Thanks!)  

This entry was posted in Blogs, Meetings and Conferences, Reaching out to bloggers and travel media, Travel and Travel Media, Video, Web Communications and tagged , , , , , , , , , , , , , , , . Bookmark the permalink.

4 Responses to How to pitch bloggers: one minute video at BlogWorld

  1. Pingback: Blogdash Blog » Blog Archive » The Best of Blogger Outreach Posts Roundup #55

  2. Andy Hayes says:

    I thought it was spot on. Most people won’t take the extra 5 minutes to make that connection, since spamming folks with plastic press releases is so quick and easy these days…
    Andy Hayes´s last [post] ..8 Common Mistakes Made When Organizing your Website Menu

  3. Adam says:

    You said it perfectly! Best way to connect with bloggers is by visiting their blog first!
    Adam´s last [post] ..A winter weekend in Berlin by Instagram photo

Comments are closed.