Travel Insights 100: What’s next in travel?

As a member of the Travel Insights 100 group of travel aficionados on UpTake, I’m looking forward to seeing all of the results of the latest member survey, asking us two questions:

  • What trends or predictions do you forecast for the next year within the travel industry? and
  • What are the dumbest moments in travel during the past year?

We could answer both questions or just one, so based on my talk at the recent Social Media Breakfast Austin, I chose to tackle the future. Here’s what I said in response to the Insights survey question….

“I predict the mainstreaming of social media into travel, helped along considerably by the cross-generational adoption of Facebook and the explosion of mobile/smartphones.

Not only is Grandma on Facebook, she’s going to figure out that her Blackberry (or iPhone or whatever it is) just put the Internet into her purse as well.

Lordy, now she can upload photos of her grandkids to her Facebook page while riding through “It’s A Small World After All” at Disney World!

Not within this year, but soon enough, social media is going to be “the way we do things” and will be as accepted and ubiquitous as email. No one advertises their services as an “Email Guru,” do they?

Mobile is going to explode because there are going to be multiple handset options available across all of the major carriers, thanks to Google’s Android (I don’t think Palm can recover their dominance, nor Windows Mobile, unless they do something extraordinary very soon. RIM/Blackberry and maybe Nokia have more of a fighting chance for impact.)

Go, Grandma, go!”

I’ll pop up an update post when the rest of the Insights results come out later this week.

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