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	<title>Comments on: Social media fear makes people spend dumb money</title>
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	<link>http://www.sheilasguide.com/2009/09/24/social-media-fear-makes-people-spend-dumb-money/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=social-media-fear-makes-people-spend-dumb-money</link>
	<description>Understanding tourism, travel and the social Web</description>
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		<title>By: Sheila Scarborough</title>
		<link>http://www.sheilasguide.com/2009/09/24/social-media-fear-makes-people-spend-dumb-money/comment-page-1/#comment-386</link>
		<dc:creator>Sheila Scarborough</dc:creator>
		<pubDate>Fri, 25 Sep 2009 13:01:27 +0000</pubDate>
		<guid isPermaLink="false">http://www.sheilasguide.com/?p=573#comment-386</guid>
		<description>Hi Tai,

Yes, I do sometimes self-market on my own blog. You&#039;re doing it in a comment on my blog. There&#039;s a difference. I think my readers know the difference, too.</description>
		<content:encoded><![CDATA[<p>Hi Tai,</p>
<p>Yes, I do sometimes self-market on my own blog. You&#8217;re doing it in a comment on my blog. There&#8217;s a difference. I think my readers know the difference, too.</p>
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		<title>By: Tai Ward-Holmes</title>
		<link>http://www.sheilasguide.com/2009/09/24/social-media-fear-makes-people-spend-dumb-money/comment-page-1/#comment-382</link>
		<dc:creator>Tai Ward-Holmes</dc:creator>
		<pubDate>Fri, 25 Sep 2009 03:33:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.sheilasguide.com/?p=573#comment-382</guid>
		<description>Great self-marketing artilcle Sheila - I guess that&#039;s what social media allows you to do!?

Anyway, it seems to me there is no reason why a tourist region couldn&#039;t do what &#039;Seth&#039; is doing to con/brand large public companies.  Someone within the area that has enough savvy to place two sentences together after receiving input from the operators of the region.  Easy, peasy roll up pay just $50 bucks a week and group the logos, comments and complaints together.  

Let me see, our region (www.queenstown-nz.co.nz  - that&#039;s me in the Discover Queenstown slide show on top of the mountain next to the lady in red) has 500 plus operators x $50.00 per week = $100,000 per month.  I could just abut live on that!  

In fact, I may even give up my day job as an artist, painting landscapes to do that; if the operators would go ahead and subscribe.....yea right!   

So after breaking-up in the aisles laughing everyone; why not check  out www.skyline.co.nz webcams ....and, see if you can see me on the mountain!?    : )</description>
		<content:encoded><![CDATA[<p>Great self-marketing artilcle Sheila &#8211; I guess that&#8217;s what social media allows you to do!?</p>
<p>Anyway, it seems to me there is no reason why a tourist region couldn&#8217;t do what &#8216;Seth&#8217; is doing to con/brand large public companies.  Someone within the area that has enough savvy to place two sentences together after receiving input from the operators of the region.  Easy, peasy roll up pay just $50 bucks a week and group the logos, comments and complaints together.  </p>
<p>Let me see, our region (www.queenstown-nz.co.nz  &#8211; that&#8217;s me in the Discover Queenstown slide show on top of the mountain next to the lady in red) has 500 plus operators x $50.00 per week = $100,000 per month.  I could just abut live on that!  </p>
<p>In fact, I may even give up my day job as an artist, painting landscapes to do that; if the operators would go ahead and subscribe&#8230;..yea right!   </p>
<p>So after breaking-up in the aisles laughing everyone; why not check  out <a href="http://www.skyline.co.nz" rel="nofollow">http://www.skyline.co.nz</a> webcams &#8230;.and, see if you can see me on the mountain!?    : )</p>
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		<title>By: Tweets that mention Social media fear makes people spend dumb money &#124; Sheila's Guide To The Good Stuff -- Topsy.com</title>
		<link>http://www.sheilasguide.com/2009/09/24/social-media-fear-makes-people-spend-dumb-money/comment-page-1/#comment-380</link>
		<dc:creator>Tweets that mention Social media fear makes people spend dumb money &#124; Sheila's Guide To The Good Stuff -- Topsy.com</dc:creator>
		<pubDate>Thu, 24 Sep 2009 23:45:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.sheilasguide.com/?p=573#comment-380</guid>
		<description>[...] This post was mentioned on Twitter by Sheila Scarborough, Tourism Currents and Tourism Currents. Tourism Currents said: Social media fear makes people spend dumb money: tourism angle on Seth Godin&#039;s Brands in Public http://bit.ly/14w42C [...]</description>
		<content:encoded><![CDATA[<p>[...] This post was mentioned on Twitter by Sheila Scarborough, Tourism Currents and Tourism Currents. Tourism Currents said: Social media fear makes people spend dumb money: tourism angle on Seth Godin&#39;s Brands in Public <a href="http://bit.ly/14w42C" rel="nofollow">http://bit.ly/14w42C</a> [...]</p>
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		<title>By: Sheila Scarborough</title>
		<link>http://www.sheilasguide.com/2009/09/24/social-media-fear-makes-people-spend-dumb-money/comment-page-1/#comment-379</link>
		<dc:creator>Sheila Scarborough</dc:creator>
		<pubDate>Thu, 24 Sep 2009 23:40:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.sheilasguide.com/?p=573#comment-379</guid>
		<description>Hi Seth,

Thanks very much for stopping by and commenting. I&#039;m certainly OK with brands getting structure and support, and using the Web in different ways, but I&#039;m still flummoxed that this late in the game, they have so little confidence in their own ability to monitor Internet/social media activity and respond appropriately.  

Regrettably, I can&#039;t argue with your assertion that brands will think they need something like Brands in Public, and you bet they&#039;ll pay for it. We both know 400 clams a month is nothing to big brands. My tourism-related clients are probably &lt;em&gt;not&lt;/em&gt; going to have that 400 clams to throw around, which will force them to &quot;do for themselves&quot; in social media (in my opinion, the right way to go anyway.) 

It&#039;s one of the few times that having a small budget is an advantage, but then, I&#039;m a glass-half-full kinda gal.

The good news is that by coming here to comment, you&#039;ve shown my readers exactly how to interact in social media, and for that I sincerely thank you.</description>
		<content:encoded><![CDATA[<p>Hi Seth,</p>
<p>Thanks very much for stopping by and commenting. I&#8217;m certainly OK with brands getting structure and support, and using the Web in different ways, but I&#8217;m still flummoxed that this late in the game, they have so little confidence in their own ability to monitor Internet/social media activity and respond appropriately.  </p>
<p>Regrettably, I can&#8217;t argue with your assertion that brands will think they need something like Brands in Public, and you bet they&#8217;ll pay for it. We both know 400 clams a month is nothing to big brands. My tourism-related clients are probably <em>not</em> going to have that 400 clams to throw around, which will force them to &#8220;do for themselves&#8221; in social media (in my opinion, the right way to go anyway.) </p>
<p>It&#8217;s one of the few times that having a small budget is an advantage, but then, I&#8217;m a glass-half-full kinda gal.</p>
<p>The good news is that by coming here to comment, you&#8217;ve shown my readers exactly how to interact in social media, and for that I sincerely thank you.</p>
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		<title>By: Andy Hayes</title>
		<link>http://www.sheilasguide.com/2009/09/24/social-media-fear-makes-people-spend-dumb-money/comment-page-1/#comment-376</link>
		<dc:creator>Andy Hayes</dc:creator>
		<pubDate>Thu, 24 Sep 2009 22:32:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.sheilasguide.com/?p=573#comment-376</guid>
		<description>And it&#039;s a shame that someone with such a good reputation is launching something so....poor value for money.  (Choice of words carefully chosen!)</description>
		<content:encoded><![CDATA[<p>And it&#8217;s a shame that someone with such a good reputation is launching something so&#8230;.poor value for money.  (Choice of words carefully chosen!)</p>
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		<title>By: Seth Godin</title>
		<link>http://www.sheilasguide.com/2009/09/24/social-media-fear-makes-people-spend-dumb-money/comment-page-1/#comment-375</link>
		<dc:creator>Seth Godin</dc:creator>
		<pubDate>Thu, 24 Sep 2009 22:22:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.sheilasguide.com/?p=573#comment-375</guid>
		<description>Thanks for reading Sheila.

I don&#039;t think I disagree that the web is messy or that you need to be in a lot of places or you need to learn as you go.

I think it&#039;s clear that large brands need structure and support. I didn&#039;t say this was a magic bullet, and in fact encouraged people to build their own if they like. 

Part of the magic of the web is that different organizations use it in different ways. Not sure why it bothers some people so much if an organization prefers to also use leveraged tools, dashboards and systems that make it work better for them.</description>
		<content:encoded><![CDATA[<p>Thanks for reading Sheila.</p>
<p>I don&#8217;t think I disagree that the web is messy or that you need to be in a lot of places or you need to learn as you go.</p>
<p>I think it&#8217;s clear that large brands need structure and support. I didn&#8217;t say this was a magic bullet, and in fact encouraged people to build their own if they like. </p>
<p>Part of the magic of the web is that different organizations use it in different ways. Not sure why it bothers some people so much if an organization prefers to also use leveraged tools, dashboards and systems that make it work better for them.</p>
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		<title>By: Sheila Scarborough</title>
		<link>http://www.sheilasguide.com/2009/09/24/social-media-fear-makes-people-spend-dumb-money/comment-page-1/#comment-374</link>
		<dc:creator>Sheila Scarborough</dc:creator>
		<pubDate>Thu, 24 Sep 2009 22:02:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.sheilasguide.com/?p=573#comment-374</guid>
		<description>Hi Andy, yes, people have to take it upon themselves to learn the basics of this stuff so they don&#039;t get fleeced.</description>
		<content:encoded><![CDATA[<p>Hi Andy, yes, people have to take it upon themselves to learn the basics of this stuff so they don&#8217;t get fleeced.</p>
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		<title>By: Andy Hayes</title>
		<link>http://www.sheilasguide.com/2009/09/24/social-media-fear-makes-people-spend-dumb-money/comment-page-1/#comment-373</link>
		<dc:creator>Andy Hayes</dc:creator>
		<pubDate>Thu, 24 Sep 2009 20:53:42 +0000</pubDate>
		<guid isPermaLink="false">http://www.sheilasguide.com/?p=573#comment-373</guid>
		<description>Agreed.  There are other sites that do the same thing (for less) and to be honest you can monitor the important things yourself.</description>
		<content:encoded><![CDATA[<p>Agreed.  There are other sites that do the same thing (for less) and to be honest you can monitor the important things yourself.</p>
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