The Web is made for the tourism Little Guy
So I’m invited on a blogger’s tour of a small town in Kansas.
I’d never heard of Hutchinson, and maybe neither have you.
Sure, I reacted with a skeptical, “Um, uh, what the heck is there?!”
So I went, and there’s a LOT there.
All of us on the trip blogged about it, photographed it, talked about it on Twitter and shot video, because that’s what wired writers do.
Here, look at what the WhatsUpHutch blog compiled, a mere snapshot in time….
My stuff (here)(here)(some Twitpics)(Video)(blogpost )(photos)(blogpost)
Bill Genereux’s (here ) (here )(photos here )
Deb Brown’s (here here)(pics)(Twitpics )
Becky McCray’s (here )(here )(here)(here )(some Twitpics )
Patsy Terrell’s (here)(blogpost )
Jeanne Cole’s (Twitpics)(blog)
Naomi Shapiro’s (blogpost)
Todd Vogts’ (blogpost)
Kim’s (Kim didn’t even make it to Hutch, but was excited about the idea and wrote a quick post) (blogpost)
If you’re at all involved in tourism and you don’t represent, you know, freakin’ Paris or New York, you might want to think about how your town, property or destination could benefit from Long Tail coverage by a bunch of blabby bloggers.
Or, keep doing lots of those billboard buys and putting stacks of brochures in the Hampton Inn lobby.
Jussayin’….
Tags: CVB, marketing, PR, public relations, social media, tourism, travel, Web


May 22nd, 2009 at 10:36 pm
Sheila,
I agree whole-heartedly with what you said in this post. I always hear from my communities that they just don’t have the funds to do what (fill in the blank with a big city name) does. If only the train would come back … You get the picture.
The really cool thing about social media marketing is that it can be done on a shoestring budget. All you need is someone with a personality and a little time, and voila! You’re there!
Anything I can do to help further this cause, you let me know!
May 23rd, 2009 at 1:26 pm
Hi Sarah,
Thanks for the supportive comments; I’m all for the concepts of “free” and “a little personality” as tools for tourism development.